Boost your advertising performance with Conversational Lead Scoring

Leverage Conversational Al to identify which leads are most likely to convert based on landing page visitor communication.

With accurate, real-time conversational lead insights you can boost ad performance, enhance marketing ROAS, and increase your final conversion rates.

Upper funnel lead qualification is not easy.
We try. But..

Your ad platforms are focused on driving quantity, not quality

Optimizing Google and Facebook Ads for final conversions is difficult with long sales cycles, leaving high uncertainty about lead quality and the ad spend efficiency.

Long sales cycles break algorithmic targeting of Google and Facebook

Long delays between ad clicks and conversions make it hard for ad platforms to optimize. Smart bidding needs immediate feedback to improve lead generation results.

Upper funnel marketing reports are based on "gut feeling" leads.

With no clear link between leads and conversions, you're left relying on page views, video views and scroll depth to decide your budget—without knowing what truly drives results.

Conversational Lead Scoring Will Boost
Your Upper-Funnel Campaign Performance

Invest in campaigns that drive revenue, not just assumed leads.

With Conversational Lead Scoring, there is no need to guess which visits will eventually convert in order to assess the lead generation power of your campaigns.

Conversational AI will quickly uncover which campaigns drive the most value for your business, not just gut feeling based on landing-page views and scroll rates.

Re-Activate Algorithmic Targeting to drive Conversions

Conversational Lead Scoring enables you to provide ad platforms' algorithms with accurate, real-time data to feed the performance goal with a meaningful conversion event.

This allows Google and Facebook Ads focus on converting customers and avoid spending money on people who are just viewing with little chance to convert.

Actionable and comparable channel budget reallocation recommendations.

The Conversational Lead Scoring engine continuously analyzes your marketing mix, pinpointing opportunities for revenue growth by optimizing budget allocation.

Stop making upper-funnel budget allocation based on gut feelings. Each channel gets the budget it contributes.

With Conversational Lead Scoring
You Can Switch from Quantity to Quality Leads

A Conversational AI Agent Is Here For Your Questions!

GET IN TOUCH TODAY

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Saarlouiser Straße 19
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0049 89 4522 7340

 

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info@iconicc.com